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Our Maison | The freedom to create | Boucheron Switzerland

the freedom to create

a story of firsts

The entire history of the Maison is imbued with a spirit of innovation, which today is at the heart of Boucheron's creativity.

a new vision of the precious

At Boucheron, it all begins with a dream. Then, traditional skills and cutting-edge technologies come together to shape the Studio's creative vision. Each year, the Carte Blanche collections push back the boundaries of Haute Joaillerie and question the meaning of the precious.

innovation capsules

Pushing the limits of innovation and applying the technical advances introduced in the High Jewelry collections. Innovation Capsules reinvent the Maison's jewelry icons.