Should you wish to receive your creations by Dec 23rd, we recommend that you place your order before Dec 8th. (*Please check separately for remote areas and islands). Please note that cleaning service will be suspended from Dec 14th to 25th.

the reflet icon

1947: modernism is in full swing, advocating a return to the basics. It was in this context that Gérard Boucheron, the grandson of Frédéric Boucheron, envisioned Reflet: a watch with a groundbreaking design that featured, most notably, an invisible clasp hidden within the case. A true innovation, patented by Boucheron in 1944.

the codes of the reflet

Since its launch in 1947, the Reflet watch has been at the cutting edge of technical innovation. But it also stands out for its singular aesthetic. A heritage that continues to this day, making it a Boucheron classic.

rectangular shape

Reflet has a rectangular case which revives a code from Boucheron's heritage. A tribute to Boucheron's jewelry-making expertise and history, it is adorned with gadroons, a motif present in Boucheron archives since the 1860. This timeless, genderless aesthetic contributes to the icon's success.

the invisible clasp

Reflet innovates with its invisible clasp, patented in 1944, which is concealed within the case. Until then, the traditional pin buckle was used to hold the watch on the wrist. By eliminating this element and replacing it with a so-called "slide clasp" system, Boucheron innovates with a bracelet that is as aesthetic as it is comfortable. 

modern times, modern watch

Half a century before the prominence of metal dials in fashion, Reflet paved the way. Its "integrated" dial is avant-garde, echoing the gadrooned aesthetic of the case. A pioneer in its time. Just think about it.

a sense of style

the quatre icon

In 2004, it all began with a ring. Four motifs from the Boucheron archives, which initially appear to be in stark contrast, have been combined to create a unique aesthetic. With its urban and graphic design, the Quatre collection taps into the Maison's rich heritage, emerging as Boucheron's contemporary signature.  

the serpent bohème icon

Serpent Bohème was born in 1968, in a libertarian context. A true sculpture in gold, this sentimental jewel embodies all the expertise of Boucheron artisans. Since its creation, the collection has possessed a special essence that has allowed it to endure through time and generations, becoming the emblematic vintage icon of the Maison.

the question mark icon

In 1879, Frédéric Boucheron invented a necklace that revolutionized the codes of High Jewelry. At a time when jewelry and outfits still restricted women's bodies, Boucheron gave them the freedom to accessorize by themselves with this claspless necklace, which could be slipped around the neck with an effortless movement.